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Glossier. Skims. TALA. Your Brand Next 🔥 Take the Brand Archetype Quiz ➝
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Glossier. Skims. TALA. Your Brand Next 🔥 Take the Brand Archetype Quiz ➝
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Glossier. Skims. TALA. Your Brand Next 🔥 Take the Brand Archetype Quiz ➝
5.0 rating from 14 reviews
branding studio for Cult Brands
We turn bold, female-led lifestyle brands into unforgettable icons—cultivated, elevated & impossible to ignore.
↓
↓
5.0 rating from 14 reviews
branding studio for Cult Brands
We turn bold, female-led lifestyle brands into unforgettable icons—cultivated, elevated & impossible to ignore.
↓
↓
5.0 rating from 14 reviews
branding studio for Cult Brands
We turn bold, female-led lifestyle brands into unforgettable icons—cultivated, elevated & impossible to ignore.
↓
↓
Our work has been seen in
Our work has been seen in
Our work has been seen in
Does your brand feel:
Misaligned
You're evolving - but your brand isn’t.
You're evolving - but your brand isn’t.
Muted
You have a story - but no one’s really hearing it.
You have a story - but no one’s really hearing it.
Unstirred
You’re attracting followers - but not building obsession.
You’re attracting followers - but not building obsession.
Uneven
Your taste is strong - your brand should be too.
Your taste is strong - your brand should be too.
love letters from our clients
"They have exceeded my expectations."
It has been so amazing to work together! House of Five are so organised, they do an incredible job and I’m already working on my next project with them. They have exceeded my expectations. Very content that I made the decision to work together with House of Five!
Elena Miller
Self-love expert, speaker, mentor, founder
"She took our vision and turned it into an amazing brand identity that fits perfectly."
I highly recommend House of 5 Studio - Petra really went above and beyond, making sure every detail was perfect. She took our vision and turned it into an amazing brand identity that fits perfectly. Petra is truly a perfectionist and delivers way beyond expectations!
Mimi Dean
Founder at Gleamie/Your Turn Collective
"They listened to me, […] designed a perfect logo for me, built up my homepage and did so much more."
House of Five has supported me since day 1 of building up my own business. As a sole proprietor with no special knowledge and experience of building up an own business including designing websites, and marketing, I was really happy to work with House of Five! They listened to me, helped me define my business goals and next steps (short- and long-term), designed a perfect logo for me, built up my homepage and did so much more. I recommend all their services, their professional way of working with people always focussing on the dreams and visions of their clients. You are great! Thanks for everything!
Nina Gärtner
Founder at Mine Wien
"Without them, LINDACE would definitely not be what it is today!"
We've worked with HoF since day 1 and we couldn’t be happier!
No matter what idea or vision we have for LINDACE, House Of Five always implements it super fast. They think their way into the topic and brand in no time and work proactively for the best possible outcome. Without them, LINDACE would definitely not be what it is today! They have definitely become a big part of the team and are indispensable. We have already recommended them to many other brands and have always received the greatest thanks.Linda Setzer
Founder of LINDACE
"I consider myself incredibly lucky to have found House of Five and Petra."
I consider myself incredibly lucky to have found House of Five and Petra. She was not only extremely professional and efficient but also wonderfully understanding of my timelines. Petra created a highly collaborative environment where I felt truly heard. She took the time to understand my vision and kept iterating until we achieved something far beyond what I could have hoped for. The visuals she designed were absolutely stunning, and the final result exceeded all my expectations.
I’ve already recommended Petra to all my friends who are building websites, and I suggest you work with her too. You won’t regret it!Lena Kul
Founder at /k:ul/
"I would work with Petra in every lifetime!"
When we came to Petra and House of Five, our vision wasn't clear, our progress wasn't linear, and our ask wasn't straightforward, which is every designer's nightmare. What came about was the actual dream, with Petra not only designing an authentic brand identity and executing a mobile and web-compatible site but a true collaboration in every sense. Our foundation stands for empowering creatives, and that vision could not have been articulated without Petra and her input. I would work with Petra in every lifetime!
Zoia Kozakov
Founder of Kozakov Foundation
"Without Petra, I don't think I would have ever managed to launch my first digital product."
One of my business goals was to develop the branding for my personal brand, Annabelle Stoeter. When I searched for potential companies to assist with this, I felt a strong misalignment with most of them because they all asked about my niche. Since I’m working on three completely different businesses simultaneously and, as a manifesting generator in human design, I am multi-passionate, I was relieved to find Petra. She was the only one who supported my authenticity and helped me create a personal brand from scratch—a brand that truly aligned with who I am.
Read more
Annabelle Stöter
Founder, Health & Purpose Coach
love letters from our clients
"They have exceeded my expectations."
It has been so amazing to work together! House of Five are so organised, they do an incredible job and I’m already working on my next project with them. They have exceeded my expectations. Very content that I made the decision to work together with House of Five!
Elena Miller
Self-love expert, speaker, mentor, founder
"She took our vision and turned it into an amazing brand identity that fits perfectly."
I highly recommend House of 5 Studio - Petra really went above and beyond, making sure every detail was perfect. She took our vision and turned it into an amazing brand identity that fits perfectly. Petra is truly a perfectionist and delivers way beyond expectations!
Mimi Dean
Founder at Gleamie/Your Turn Collective
"They listened to me, […] designed a perfect logo for me, built up my homepage and did so much more."
House of Five has supported me since day 1 of building up my own business. As a sole proprietor with no special knowledge and experience of building up an own business including designing websites, and marketing, I was really happy to work with House of Five! They listened to me, helped me define my business goals and next steps (short- and long-term), designed a perfect logo for me, built up my homepage and did so much more. I recommend all their services, their professional way of working with people always focussing on the dreams and visions of their clients. You are great! Thanks for everything!
Nina Gärtner
Founder at Mine Wien
"Without them, LINDACE would definitely not be what it is today!"
We've worked with HoF since day 1 and we couldn’t be happier!
No matter what idea or vision we have for LINDACE, House Of Five always implements it super fast. They think their way into the topic and brand in no time and work proactively for the best possible outcome. Without them, LINDACE would definitely not be what it is today! They have definitely become a big part of the team and are indispensable. We have already recommended them to many other brands and have always received the greatest thanks.Linda Setzer
Founder of LINDACE
"I consider myself incredibly lucky to have found House of Five and Petra."
I consider myself incredibly lucky to have found House of Five and Petra. She was not only extremely professional and efficient but also wonderfully understanding of my timelines. Petra created a highly collaborative environment where I felt truly heard. She took the time to understand my vision and kept iterating until we achieved something far beyond what I could have hoped for. The visuals she designed were absolutely stunning, and the final result exceeded all my expectations.
I’ve already recommended Petra to all my friends who are building websites, and I suggest you work with her too. You won’t regret it!Lena Kul
Founder at /k:ul/
"I would work with Petra in every lifetime!"
When we came to Petra and House of Five, our vision wasn't clear, our progress wasn't linear, and our ask wasn't straightforward, which is every designer's nightmare. What came about was the actual dream, with Petra not only designing an authentic brand identity and executing a mobile and web-compatible site but a true collaboration in every sense. Our foundation stands for empowering creatives, and that vision could not have been articulated without Petra and her input. I would work with Petra in every lifetime!
Zoia Kozakov
Founder of Kozakov Foundation
"Without Petra, I don't think I would have ever managed to launch my first digital product."
One of my business goals was to develop the branding for my personal brand, Annabelle Stoeter. When I searched for potential companies to assist with this, I felt a strong misalignment with most of them because they all asked about my niche. Since I’m working on three completely different businesses simultaneously and, as a manifesting generator in human design, I am multi-passionate, I was relieved to find Petra. She was the only one who supported my authenticity and helped me create a personal brand from scratch—a brand that truly aligned with who I am.
Read more
Annabelle Stöter
Founder, Health & Purpose Coach
love letters from our clients
"They have exceeded my expectations."
It has been so amazing to work together! House of Five are so organised, they do an incredible job and I’m already working on my next project with them. They have exceeded my expectations. Very content that I made the decision to work together with House of Five!
Elena Miller
Self-love expert, speaker, mentor, founder
"She took our vision and turned it into an amazing brand identity that fits perfectly."
I highly recommend House of 5 Studio - Petra really went above and beyond, making sure every detail was perfect. She took our vision and turned it into an amazing brand identity that fits perfectly. Petra is truly a perfectionist and delivers way beyond expectations!
Mimi Dean
Founder at Gleamie/Your Turn Collective
"They listened to me, […] designed a perfect logo for me, built up my homepage and did so much more."
House of Five has supported me since day 1 of building up my own business. As a sole proprietor with no special knowledge and experience of building up an own business including designing websites, and marketing, I was really happy to work with House of Five! They listened to me, helped me define my business goals and next steps (short- and long-term), designed a perfect logo for me, built up my homepage and did so much more. I recommend all their services, their professional way of working with people always focussing on the dreams and visions of their clients. You are great! Thanks for everything!
Nina Gärtner
Founder at Mine Wien
"Without them, LINDACE would definitely not be what it is today!"
We've worked with HoF since day 1 and we couldn’t be happier!
No matter what idea or vision we have for LINDACE, House Of Five always implements it super fast. They think their way into the topic and brand in no time and work proactively for the best possible outcome. Without them, LINDACE would definitely not be what it is today! They have definitely become a big part of the team and are indispensable. We have already recommended them to many other brands and have always received the greatest thanks.Linda Setzer
Founder of LINDACE
"I consider myself incredibly lucky to have found House of Five and Petra."
I consider myself incredibly lucky to have found House of Five and Petra. She was not only extremely professional and efficient but also wonderfully understanding of my timelines. Petra created a highly collaborative environment where I felt truly heard. She took the time to understand my vision and kept iterating until we achieved something far beyond what I could have hoped for. The visuals she designed were absolutely stunning, and the final result exceeded all my expectations.
I’ve already recommended Petra to all my friends who are building websites, and I suggest you work with her too. You won’t regret it!Lena Kul
Founder at /k:ul/
"I would work with Petra in every lifetime!"
When we came to Petra and House of Five, our vision wasn't clear, our progress wasn't linear, and our ask wasn't straightforward, which is every designer's nightmare. What came about was the actual dream, with Petra not only designing an authentic brand identity and executing a mobile and web-compatible site but a true collaboration in every sense. Our foundation stands for empowering creatives, and that vision could not have been articulated without Petra and her input. I would work with Petra in every lifetime!
Zoia Kozakov
Founder of Kozakov Foundation
"Without Petra, I don't think I would have ever managed to launch my first digital product."
One of my business goals was to develop the branding for my personal brand, Annabelle Stoeter. When I searched for potential companies to assist with this, I felt a strong misalignment with most of them because they all asked about my niche. Since I’m working on three completely different businesses simultaneously and, as a manifesting generator in human design, I am multi-passionate, I was relieved to find Petra. She was the only one who supported my authenticity and helped me create a personal brand from scratch—a brand that truly aligned with who I am.
Read more
Annabelle Stöter
Founder, Health & Purpose Coach
A 6-week brand foundation experience for lifestyle founders ready to become iconic.
The Cult Brand
The Cult Brand
The Cult Brand
Designed for women-led brands with cult potential, this experience helps you clarify your positioning, craft a standout identity, and launch a brand that feels as powerful as your vision - without the second-guessing, creative burnout, or DIY chaos.
Designed for women-led brands with cult potential, this experience helps you clarify your positioning, craft a standout identity, and launch a brand that feels as powerful as your vision - without the second-guessing, creative burnout, or DIY chaos.
✹ 90-min Strategy Intensive + full brand positioning framework
✹ Custom visual direction deck with collaborative feedback
✹ 4–5 page website + full logo suite and brand asset system
✹ Brand guide, asset folder, and live support (3 calls + check-ins)
✹ 90-min Strategy Intensive + full brand positioning framework
✹ Custom visual direction deck with collaborative feedback
✹ 4–5 page website + full logo suite and brand asset system
✹ Brand guide, asset folder, and live support (3 calls + check-ins)
blueprint
blueprint
blueprint
Who we are
We're a brand Studio for cult-driven, women-led LIFESTYLE businesses.
We help visionary founders build brands with clarity, culture, and obsession — the kind people don’t just notice, but rally behind.
If your brand hasn’t caught up with your vision, we’re here to change that.
Take the quiz and find out
What’s Your Cult Brand Archetype?
Behind every cult-followed brand is a clear identity — a brand archetype. This quiz reveals yours.
In under 3 minutes, you'll get:
✹ A deep-dive into your brand's unique energy
✹ What’s working (and what’s holding you back)
✹ Brand clarity that cuts through
You know you've got the taste. Let’s give it the strategy it deserves.
Take the quiz and find out
What’s Your Cult Brand Archetype?
In under 3 minutes, you'll get:
✹ A deep-dive into your brand's unique energy
✹ What’s working (and what’s holding you back)
✹ Brand clarity that cuts through
You know you've got the taste. Let’s give it the strategy it deserves.
Behind every cult-followed brand is a clear identity — a brand archetype. This quiz reveals yours.
Take the quiz and find out
What’s Your Cult Brand Archetype?
Behind every cult-followed brand is a clear identity — a brand archetype. This quiz reveals yours.
In under 3 minutes, you'll get:
✹ A deep-dive into your brand's unique energy
✹ What’s working (and what’s holding you back)
✹ Brand clarity that cuts through
You know you've got the taste. Let’s give it the strategy it deserves.
Ready to stop blending in?
Imagine your brand in just 6 weeks:
✦ Crystal-clear positioning that feels like you.
✦ Branding that turns heads (and boosts sales).
✦ A website that finally matches your vision.
✦ Confidence to launch to, lead, and attract superfans.
The Cult Brand Blueprint is your transformation container—designed to take you from overlooked to iconic.
✹ 3 spots left this round. Apply now and let’s build the brand they won’t shut up about. ✹
Ready to stop blending in?
Imagine your brand in just 6 weeks:
✦ Crystal-clear positioning that feels like you.
✦ Branding that turns heads (and boosts sales).
✦ A website that finally matches your vision.
✦ Confidence to launch to, lead, and attract superfans.
The Cult Brand Blueprint is your transformation container—designed to take you from overlooked to iconic.
✹ 3 spots left this round. Apply now and let’s build the brand they won’t shut up about. ✹
Ready to stop blending in?
Imagine your brand in just 6 weeks:
✦ Crystal-clear positioning that feels like you.
✦ Branding that turns heads (and boosts sales).
✦ A website that finally matches your vision.
✦ Confidence to launch to, lead, and attract superfans.
The Cult Brand Blueprint is your transformation container—designed to take you from overlooked to iconic.
✹ 3 spots left this round. Apply now and let’s build the brand they won’t shut up about. ✹
FAQs
FAQs
FAQs
What exactly is The Cult Brand Blueprint?
It’s our signature 6-week brand foundation experience for founders who are done playing small. We fuse brand strategy, creative direction, visual identity, web design, and launch support — all tailored to help you build a brand with presence, power, and cult-like energy.
Is this right for me if I already have a brand?
Yes — especially if you’ve evolved, but your brand hasn’t. We work with lifestyle founders whose brands feel flat or disconnected from where they’re going. If you know your brand has more to give, this is for you.
What kind of results can I expect?
Clarity, confidence, and a brand that finally feels aligned. We’re talking scroll-stopping visuals, strategy that actually converts, and a presence that draws in your right people — not just followers, but future superfans.
What if I’m not 100% clear on what I want yet?
That’s totally fine. Part of our job is helping you find clarity. You bring the vision and the ambition - we help shape it into something tangible, magnetic, and culturally relevant.
What’s the process like?
It’s collaborative, intentional, and led by us every step of the way. We start with a deep-dive strategy session, then move through creative direction, branding, and web — all with clear checkpoints, no fluff, and high-touch support throughout.
Can I work with you on strategy or design only?
Not for this offer. The Cult Brand Blueprint is built to be holistic — every piece supports the next. We don’t believe in surface-level fixes. If you’re after depth and alignment, this process is for you.
Do you offer payment plans?
Yes – The Cult Brand Blueprint can be paid in two instalments of £2,500, split across two consecutive months. You’ll pay the first instalment to secure your spot, and the second one exactly one month later.
What exactly is The Cult Brand Blueprint?
It’s our signature 6-week brand foundation experience for founders who are done playing small. We fuse brand strategy, creative direction, visual identity, web design, and launch support — all tailored to help you build a brand with presence, power, and cult-like energy.
Is this right for me if I already have a brand?
Yes — especially if you’ve evolved, but your brand hasn’t. We work with lifestyle founders whose brands feel flat or disconnected from where they’re going. If you know your brand has more to give, this is for you.
What kind of results can I expect?
Clarity, confidence, and a brand that finally feels aligned. We’re talking scroll-stopping visuals, strategy that actually converts, and a presence that draws in your right people — not just followers, but future superfans.
What if I’m not 100% clear on what I want yet?
That’s totally fine. Part of our job is helping you find clarity. You bring the vision and the ambition - we help shape it into something tangible, magnetic, and culturally relevant.
What’s the process like?
It’s collaborative, intentional, and led by us every step of the way. We start with a deep-dive strategy session, then move through creative direction, branding, and web — all with clear checkpoints, no fluff, and high-touch support throughout.
Can I work with you on strategy or design only?
Not for this offer. The Cult Brand Blueprint is built to be holistic — every piece supports the next. We don’t believe in surface-level fixes. If you’re after depth and alignment, this process is for you.
Do you offer payment plans?
Yes – The Cult Brand Blueprint can be paid in two instalments of £2,500, split across two consecutive months. You’ll pay the first instalment to secure your spot, and the second one exactly one month later.
What exactly is The Cult Brand Blueprint?
It’s our signature 6-week brand foundation experience for founders who are done playing small. We fuse brand strategy, creative direction, visual identity, web design, and launch support — all tailored to help you build a brand with presence, power, and cult-like energy.
Is this right for me if I already have a brand?
Yes — especially if you’ve evolved, but your brand hasn’t. We work with lifestyle founders whose brands feel flat or disconnected from where they’re going. If you know your brand has more to give, this is for you.
What kind of results can I expect?
Clarity, confidence, and a brand that finally feels aligned. We’re talking scroll-stopping visuals, strategy that actually converts, and a presence that draws in your right people — not just followers, but future superfans.
What if I’m not 100% clear on what I want yet?
That’s totally fine. Part of our job is helping you find clarity. You bring the vision and the ambition - we help shape it into something tangible, magnetic, and culturally relevant.
What’s the process like?
It’s collaborative, intentional, and led by us every step of the way. We start with a deep-dive strategy session, then move through creative direction, branding, and web — all with clear checkpoints, no fluff, and high-touch support throughout.
Can I work with you on strategy or design only?
Not for this offer. The Cult Brand Blueprint is built to be holistic — every piece supports the next. We don’t believe in surface-level fixes. If you’re after depth and alignment, this process is for you.
Do you offer payment plans?
Yes – The Cult Brand Blueprint can be paid in two instalments of £2,500, split across two consecutive months. You’ll pay the first instalment to secure your spot, and the second one exactly one month later.
© House Of Five Studio 2025 - all rights reserved.
© House Of Five Studio 2025 - all rights reserved.
© House Of Five Studio 2025 - all rights reserved.