House Of Five Studio - The Growth OS™

Our work has been seen in

Our work has been seen in

Our work has been seen in

You’re not here because your brand is bad.

But, your growth feels fragile — built on hustle, not infrastructure.

Content is inconsistent.
Collabs feel random.
You’ve tried being everywhere — showing up on random podcasts, posting daily, running giveaways, even being the face of the brand — but it still doesn’t feel like it’s clicking. The effort is there, but the strategy isn’t.
You want a system that lets your brand run like a machine (without burning you out).

But, your growth feels fragile — built on hustle, not infrastructure.

Content is inconsistent. Collabs feel random.
You’ve tried quizzes, newsletters, founder-led content — but nothing sticks.
You want a system that lets your brand run like a machine (without burning you out).

Apply for the Growth OS™

The Growth OS™ builds cult brands that scale - without losing what made them iconic.

01 Scene Strategy™

Your cultural playbook.

Includes your drop calendar, hype triggers, influence architecture, and brand codex — so you’re no longer guessing where you sit or who you’re speaking to.

02 First-Party Data Engine

Audience segmentation, retention journeys, and email/SMS flows powered by your own platforms — built to personalise how you connect without relying on trends or funnels.

02 First-Party Data Engine

Audience segmentation, retention journeys, and email/SMS flows powered by your own platforms — built to personalise how you connect without relying on trends or funnels.

03 Brand Media System

Clarify your brand POV, structure your story, and build a repurposable content bank that doesn’t burn you out — but builds your brand equity with consistency and edge.

03 Brand Media System

Clarify your brand POV, structure your story, and build a repurposable content bank that doesn’t burn you out — but builds your brand equity with consistency and edge.

Apply for the Growth OS™

Explore Scale Strategy™ Sprint first

Here’s how we build your brand’s growth engine

Scene Strategy™ Sprint

2–3 weeks

Cultural positioning + growth roadmap

2–3 weeks

Cultural positioning + growth roadmap

Growth OS™ Install

6–8 weeks

Plug-and-play systems delivered in three phases:

Weeks 1–2: Brand Codex + Growth Calendar

Weeks 3–4: Segmentation, Flows, and Retention

Weeks 5–6: Brand Media System Setup

Weeks 7–8: Delivery + Async Handover

6–8 weeks

Plug-and-play systems delivered in three phases:

Weeks 1–2: Brand Codex + Growth Calendar

Weeks 3–4: Segmentation, Flows, and Retention

Weeks 5–6: Brand Media System Setup

Weeks 7–8: Delivery + Async Handover

6–8 weeks

Plug-and-play systems delivered in three phases:

Weeks 1–2: Brand Codex + Growth Calendar

Weeks 3–4: Segmentation, Flows, and Retention

Weeks 5–6: Founder POV + Media System Setup

Weeks 7–8: Delivery + Async Handover

Strategic Add-Ons

Optional:

Visual Identity

Messaging Upgrade

Retail Readiness Kit

6–8 weeks

Plug-and-play systems delivered in three phases:

Weeks 1–2: Brand Codex + Growth Calendar

Weeks 3–4: Segmentation, Flows, and Retention

Weeks 5–6: Founder POV + Media System Setup

Weeks 7–8: Delivery + Async Handover

Apply for the Growth OS™

Explore Scale Strategy™ Sprint first

Real brands. Real results.

"Petra made it all come together. It wasn’t just beautiful, it was powerful."

Zoia came to House of Five with a scattered vision, a complex ask, and a deep mission to empower creatives through financial literacy. What she got back wasn’t just a brand identity and website — it was a collaborative strategy that aligned everything around her purpose.

“Our vision wasn’t clear, our ask wasn’t straightforward — and Petra made it all come together. It wasn’t just beautiful, it was powerful. I’d work with her in every lifetime.”

Since launch, she’s grown Kozakov Foundation’s visibility, raised and redistributed thousands to support creatives, and is now building out a financial literacy course for creatives.

- Zoia Kozakov, Founder at Kozakov Foundation

"They exceeded my expectations. So organised, so on point."

When Elena started working with House of Five, she was launching a single product and unsure of how to evolve her brand. Since then, she’s launched four new products, refined her visual identity, and expanded into international coaching and speaking — all with a brand that now matches her momentum.

“They exceeded my expectations. So organised, so on point. I’m already working on my next project with them!”

- Elena Miller, Founder at Elena Miller, Speaker, Coach

"We achieved something far beyond what I could have hoped for."

Lena came to us needing a brand and website that reflected her creative voice and fast-growing business.

After working together, she not only launched a beautifully aligned brand — she also went full-time in her business, expanded her coaching and speaking work, and stepped fully into her founder identity.

“Petra created a highly collaborative environment where I felt truly heard."

This is what happens when strategy meets clarity, and your brand starts reflecting your future — not just your past.

- Lena Kul, Founder at /k:ul/

Real brands. Real results.

"Petra made it all come together. It wasn’t just beautiful, it was powerful."

“Our vision wasn’t clear, our ask wasn’t straightforward — and Petra made it all come together. It wasn’t just beautiful, it was powerful. I’d work with her in every lifetime.”

Since launch, she’s grown Kozakov Foundation’s visibility, raised and redistributed thousands to support creatives, and is now building out a financial literacy course for creatives.

- Zoia Kozakov, Founder at Kozakov Foundation

"They exceeded my expectations. So organised, so on point."

“They exceeded my expectations. So organised, so on point. I’m already working on my next project with them!”

- Elena Miller, Founder at Elena Miller, Speaker, Coach

"We achieved something far beyond what I could have hoped for."

Lena came to us needing a brand and website that reflected her creative voice and fast-growing business.

“Petra created a highly collaborative environment where I felt truly heard."

This is what happens when strategy meets clarity, and your brand starts reflecting your future — not just your past.

- Lena Kul, Founder at /k:ul/

Real brands. Real results.

"Petra made it all come together. It wasn’t just beautiful, it was powerful."

“Our vision wasn’t clear, our ask wasn’t straightforward — and Petra made it all come together. It wasn’t just beautiful, it was powerful. I’d work with her in every lifetime.”

Since launch, she’s grown Kozakov Foundation’s visibility, raised and redistributed thousands to support creatives, and is now building out a financial literacy course for creatives.

- Zoia Kozakov, Founder at Kozakov Foundation

"They exceeded my expectations. So organised, so on point."

“They exceeded my expectations. So organised, so on point. I’m already working on my next project with them!”

- Elena Miller, Founder at Elena Miller, Speaker, Coach

"We achieved something far beyond what I could have hoped for."

Lena came to us needing a brand and website that reflected her creative voice and fast-growing business.

“Petra created a highly collaborative environment where I felt truly heard."

This is what happens when strategy meets clarity, and your brand starts reflecting your future — not just your past.

- Lena Kul, Founder at /k:ul/

What’s Inside the Growth OS™

What’s included in your Cult Brand Blueprint

By the end of your Growth OS™ experience, you’ll have:

A 12-month cultural growth roadmap
Scene Codex + taste filters to guide future decisions
Segmentation + retention systems built around real user behaviour
A media-ready brand system + content vault
Strategic delivery hub you can revisit any time

Deliverables:

Brand Scene Codex

Drop & Hype Calendar
Segmentation & Retention Flows
Brand Media System (90-day calendar, vault)
Strategic Portal with templates + guidance

LET’S TALK INVESTMENT

Your brand’s next chapter needs next-level support.

Whether you’re ready to leap or prefer to scale in stride — pick the plan that matches your momentum. We’ll meet you there.

MOST FLEXIBLE | Pay monthly

£1,750
per month

6 x monthly payments

BIGGEST SAVING | PAY IN FULL

£9,500*
one-time

*save £1,000

Prices are in GBP. Includes all strategic systems, async portal, and 1:1 support.

Apply for the Growth OS™

Explore Scale Strategy™ Sprint first

Here’s what happens next:

Fill in the short application (2–3 mins max)

If aligned, we’ll invite you to a no-pressure Fit Call

You’ll get clarity on whether this is the right next step

If we’re both in — you lock in your slot, and we begin onboarding

Apply for the Growth OS™

There are only 3 spots open every quarter.

For Visionary Product-Based Founders Ready to Build a Cult Brand ONLY

THIS OFFER IS NOT FOR EVERYONE…

Disclaimer: This is for the brand builders, movement makers, and founders who are done blending in. If you’re here to lead, not follow — you’re in the right place.

You are a great fit if you...

✶ Run a lifestyle brand with momentum (not just a prototype)

✶ Are 2–3+ years in and ready to grow beyond founder hustle

✶ Want a growth system that works — not just a fresh logo

✶ Have taste — but need a strategy that matches your ambition

✶ Are done with DIYing and want a team who gets the culture

✶ Want your brand to lead culture, not chase trends

This isn’t for you if you...

✘ You’re still testing your product or audience

✘ You want a quick fix or a £500 rebrand

✘ You’re not ready to invest in strategy or systems

✘ Prefer to piece things together on your own

✘ Want trendy over timeless

✘ Aren’t committed to building something lasting

Apply for the Growth OS™

Explore Scale Strategy™ Sprint first

Not Ready for the Full Growth OS™ Yet?

Start with the Scene Strategy™ Sprint

Not every brand is ready to scale - some need clarity first.

The Scene Strategy™ Sprint is your 2–3 week entry experience designed to get you unstuck, culturally clear, and strategically sharp.

You'll walk away with:

Your scene mapped (subcultures, rituals, reference points)
Your brand media system and messaging wedge
Your 12-month growth calendar
A list of aligned collaborators and creators

2–3 week intensive | £5.5–7k | Paid diagnostic, credited toward the OS if we continue | Investment options available

Start with the Scene Strategy™ sprint

Start with the Scene Strategy™

From founder overwhelm to growth that actually works.

Build a System, Not Just a Vibe

You’ve done the founder hustle. Now it’s time for a strategic system that aligns your drops, content, and retention — without reinventing the wheel every month.

Know Exactly What to Say, When

No more guessing what to post or launch next. Your brand will run on a growth calendar and POV that keeps things clear, consistent, and connected to your audience.

Turn Culture into Conversion

You’ll stop throwing things at the wall and start leading with insight. With your scene defined and strategy locked, every launch and piece of content will have a purpose.

Grow + Protect Your Energy

You don’t need to show up constantly to stay top-of-mind. With a systematised brand voice and content plan, your brand stays active even when you’re offline.

Own Your Direction

This is about more than clarity — it’s about control. You’ll walk away knowing what to do, why you’re doing it, and how it fits into your long-term vision.

Apply for the Growth OS™

Who we are

We’re not just a brand studio. We’re your growth partner.

At House of Five, we help cult-driven, women-led lifestyle brands move from intuition to infrastructure — with brand systems built for clarity, cultural relevance, and scale.

If your vision’s grown faster than your brand, you’re not alone.

Let’s build the kind of brand people obsess over — and you can lead with ✨

About Us

FAQs

What if I’m not ready for the Growth OS™?

That’s totally fine - not every brand needs to scale right away. If you’re still finding your voice, defining your audience, or building consistency, we recommend starting with the Scene Strategy™ Sprint. It’s a 2–3 week intensive that sets the strategic foundation for your brand’s next level.

Do you offer payment plans?

Yes. We offer flexible payment options for both the Growth OS™ and the Sprint. Growth OS™ → Pay in full or 6 monthly instalments Sprint → Pay in full or split across 2–3 payments We’ll discuss payment options with you after your application is approved.

How long does the Growth OS™ take?

The Growth OS™ is delivered over 6–8 weeks, mostly async, with 2–3 strategic check-ins. It’s designed to fit around your life as a founder - no micromanagement needed.

Can I book both the Sprint and Growth OS™ together?

We start with the Sprint to assess brand readiness. If we’re both aligned, your Sprint fee can be credited toward the Growth OS™ - so yes, think of it as step one in the full transformation.

Is this only for women-led brands?

House of Five primarily serves women-led lifestyle brands, but if you resonate with our approach and values, we’re open to the right cultural fit - it’s about alignment, not labels.

Do you manage my content or social media after the Growth OS™?

No - we’re not a content or social media agency. We build the strategy, systems, and structure so your team (or future hires) can show up with confidence. If you need help sourcing aligned talent, we can make introductions.

Sprint vs Growth OS™ — what’s the difference?

Think of the Sprint as your diagnostic and foundation - it’s where we map your scene, refine your POV, and build your growth calendar. The Growth OS™ is the full install - we take that strategy and turn it into systems: retention flows, content engines, and brand infrastructure that scales. The Sprint is short, sharp, and foundational. The Growth OS™ is deeper, operational, and built to last.

What if I’m not ready for the Growth OS™?

Do you offer payment plans?

How long does the Growth OS™ take?

The Growth OS™ is delivered over 6–8 weeks, mostly async, with 2–3 strategic check-ins. It’s designed to fit around your life as a founder - no micromanagement needed.

Can I book both the Sprint and Growth OS™ together?

We start with the Sprint to assess brand readiness. If we’re both aligned, your Sprint fee can be credited toward the Growth OS™ - so yes, think of it as step one in the full transformation.

Is this only for women-led brands?

House of Five primarily serves women-led lifestyle brands, but if you resonate with our approach and values, we’re open to the right cultural fit - it’s about alignment, not labels.

Do you manage my content or social media after the Growth OS™?

Sprint vs Growth OS™ — what’s the difference?

What if I’m not ready for the Growth OS™?

Do you offer payment plans?

How long does the Growth OS™ take?

The Growth OS™ is delivered over 6–8 weeks, mostly async, with 2–3 strategic check-ins. It’s designed to fit around your life as a founder - no micromanagement needed.

Can I book both the Sprint and Growth OS™ together?

We start with the Sprint to assess brand readiness. If we’re both aligned, your Sprint fee can be credited toward the Growth OS™ - so yes, think of it as step one in the full transformation.

Is this only for women-led brands?

House of Five primarily serves women-led lifestyle brands, but if you resonate with our approach and values, we’re open to the right cultural fit - it’s about alignment, not labels.

Do you manage my content or social media after the Growth OS™?

Sprint vs Growth OS™ — what’s the difference?

This is where founders stop winging it — and start scaling with purpose.

Get the strategic clarity, creative direction, and iconic brand presence you’ve been craving.

There are only 3 spots open every quarter — don’t wait.

Get the strategic clarity, creative direction, and iconic brand presence you’ve been craving.

There are only 3 spots open every quarter — don’t wait.

Apply for the Growth OS™

Start with the Scene Strategy™

The Growth OS™

The Growth OS™

The Growth OS™

The system behind brands people obsess over.

The system behind brands people obsess over.

There are only 3 spots open every quarter

There are only 3 spots open every quarter

No more random launches, last minute drops, or chaotic content.

No more random launches, last minute drops, or chaotic content.

No more random launches, last minute drops, or chaotic content.

Our work has been seen in

Our work has been seen in

Our work has been seen in

You’re not here because your brand is bad.

You’re not here because your brand is bad.

The Growth OS™ builds cult brands that scale - without losing what made them iconic.

The Growth OS™ builds cult brands that scale - without losing what made them iconic.

01

01

Scene Strategy™

Scene Strategy™

02

02

First-Party Data Engine

First-Party Data Engine

02

First-Party Data Engine

03

03

Brand Media System

Brand Media System

03

Brand Media System

Here’s how we build your brand’s growth engine

Here’s how we build your brand’s growth engine

Here’s how we build your brand’s growth engine

Real brands. Real results.

Real brands. Real results.

Real brands. Real results.

What’s Inside the Growth OS™

What’s included in your Cult Brand Blueprint

By the end of your Growth OS™ experience, you’ll have:

By the end of your Growth OS™ experience, you’ll have:

Deliverables:

Deliverables:

Your brand’s next chapter needs next-level support.

Your brand’s next chapter needs next-level support.

£1,750per month

£9,500*one-time

Here’s what happens next:

Here’s what happens next:

There are only 3 spots open every quarter.

There are only 3 spots open every quarter.

THIS OFFER IS NOT FOR EVERYONE…

You are a great fit if you...

This isn’t for you if you...

Not Ready for the Full Growth OS™ Yet?

Not Ready for the Full Growth OS™ Yet?

Start with the Scene Strategy™ Sprint

Start with the Scene Strategy™ Sprint

Not every brand is ready to scale - some need clarity first. The Scene Strategy™ Sprint is your 2–3 week entry experience designed to get you unstuck, culturally clear, and strategically sharp.

Not every brand is ready to scale - some need clarity first. The Scene Strategy™ Sprint is your 2–3 week entry experience designed to get you unstuck, culturally clear, and strategically sharp.

You'll walk away with:

Your scene mapped (subcultures, rituals, reference points)

Your brand media system and messaging wedge

Your 12-month growth calendar

A list of aligned collaborators and creators

From founder overwhelm to growth that actually works.

From founder overwhelm to growth that actually works.

Build a System, Not Just a Vibe

Know Exactly What to Say, When

Turn Culture into Conversion

Grow + Protect Your Energy

Grow + Protect Your Energy

Own Your Direction

Own Your Direction

We’re not just a brand studio. We’re your growth partner.

FAQs

FAQs

FAQs

£1,750
per month

£9,500*
one-time

Not every brand is ready to scale - some need clarity first.

The Scene Strategy™ Sprint is your 2–3 week entry experience designed to get you unstuck, culturally clear, and strategically sharp.

Not every brand is ready to scale - some need clarity first.

The Scene Strategy™ Sprint is your 2–3 week entry experience designed to get you unstuck, culturally clear, and strategically sharp.